Drawing from Hilderbrand (2007) on the “inherent vice” of digital media, Filmhit.com preserved “ephemeral” Punjabi films that never received physical DVD releases or OTT deals. For example, regional hits like Muklawa (2019) remained absent from Amazon Prime for six months post-release, but Filmhit.com hosted a cam-rip within days. This archive function is not neutral—it devalues theatrical windows—but it democratized access for low-income diaspora families. User comments on the site (collected via archived snapshots) reveal affective statements: “Eh taan ghar aali feel aa gayi” (“This brought the feeling of home”).