Apple Use In Their Keynote Presentations - What Font Does
San Francisco (SF Pro)
Apple primarily uses its custom-designed typeface, , for its Keynote presentations.
San Francisco
The family was designed in-house to be highly functional and adaptable: what font does apple use in their keynote presentations
A review of various Apple Keynote presentations, including the 2020 Worldwide Developers Conference (WWDC) and 2019 iPhone event, reveals consistent use of the San Francisco font. The font's clean and modern design aligns with Apple's brand identity and enhances the overall visual experience of their presentations. San Francisco (SF Pro) Apple primarily uses its
- Pre-2015 (approx.): Apple used Helvetica Neue (UltraLight, Light, and Regular weights) extensively in keynotes. This matched the iOS 7–10 interface font.
- 2015–present: With the introduction of the Apple Watch and iOS 11, Apple switched its system font to San Francisco (SF Pro Text and SF Pro Display). Keynotes followed suit.
- Special cases: Some slide titles use SF Pro Display Heavy; body text uses SF Pro Text. For large numerical displays (e.g., product specs), a custom-width variant appears.